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Welcome to my professional network! If you are interested in harnessing the power of video for your business, I have three easy tips for you. Adding video to your marketing and sales strategies is cutting edge, super effective, and a lot of fun. Video can give your brand personality and help you leverage the digital marketing tools of social media to your advantage. I hope you find these tips helpful as you build your brand.

Video production is what I do!

We help you develop video campaigns for the web and commercials for live TV or streaming channels.

3 Easy Pre-Production Tips

1. Outline a Strategy

List out your goals, then make a strategy on how you plan to hit those goals. What part will each video play in the process?  Some videos are created to reach new audiences on Facebook or linked in, other videos are designed to make sales on your website.  All videos should be engaging and consistent with your brand.  Think about how you will promote your video content after its created.  It may change the content of your video.  Are you planing to use it as a paid advertisement? Keep it short and sweet and to the point.  Is this a video on your website one step before making a sale? Your audience will have more questions and want more information.

men work to outline video stratagy

2. Keep it Simple

Messaging is the most important part of every video. If your message does not get across, your video did not do its job. Watch out for boring or confusing videos, they will be quickly turned off. The best thing you can do is keep your messaging clear and organized.  Have a few main points, and that’s it.  If you have a ton of information to cover, conciser creating a series of videos that breaks the information down into logical sections.

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3. Inform, Entertain or Grip their Emotions

Successful video marketing or sales campaigns attempt to connect with viewers in one of these three ways. People watch videos to increase their knowledge, entertain themselves, or to experience emotions. Identify how you would like to connect with your audience. (Or better yet do all three!)

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Why it Works

How it Works

Let’s Get Started

Video production studio