Digital Marketing Services for Business

The online marketplace is global, and digital marketing is the fastest way to reach your target audience. Whether you’re utilizing social media, Google Ads, Pay-Per-Click, or SEO (search engine optimization), Edge of Cinema can help you create and manage your digital marketing campaigns. We help you be heard, engage prospects, and turn leads into life-long clients.

Digital Marketing Services for Business

The online marketplace is global, and digital marketing is the fastest way to reach your target audience. Whether you’re utilizing social media, Google Ads, Pay-Per-Click, or SEO (search engine optimization), Edge of Cinema can help you create and manage your digital marketing campaigns. We help you be heard, engage prospects, and turn leads into life-long clients.

Digital Marketing Services for Business

The online marketplace is global, and digital marketing is the fastest way to reach your target audience. Whether you’re utilizing social media, Google Ads, Pay-Per-Click, or SEO (search engine optimization), Edge of Cinema can help you create and manage your digital marketing campaigns. We help you be heard, engage prospects, and turn leads into life-long clients.

Digital Marketing Campaigns
  • Website Development
  • Google Ad Campaigns
  • Social Media Campaigns
  • YouTube Advertisement
  • Streaming Video Advertising
  • Fundraising Campaigns
  • LinkedIn Advertising
  • Graphic Design
  • Business Card Design & Printing
  • Results Driven Strategy
  • Monthly Reporting
  • On-Going Support

Digital Marketing Video Testimonials

Video Production Testimonial

Video Testimonial – J&T Commercial Cleaning

Digital Marketing Services Video

Digital Marketing Case Study – Buselli Solutions

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Digital Marketing Services

Google Marketing Campaign

Google Ads Marketing Campaign

Google Ads gives you the power to instantly put your content on the front page of Google. Your ads will be served to people searching for relevant keywords to your products and services, and you’ll only pay when they click on your ad. Google Ads is an extremely powerful tool for generating new leads and website traffic.

Social media Digital Marketing

Social Media Marketing Campaign

Social media platforms allow you to place your content in front of people based on their active interests. If you’re looking to market consumer products or services, social media advertising is a powerful tool for generating sales and brand awareness.

YouTube Digital Marketing

YouTube Advertising

YouTube Advertising allows you to place your video content directly in front of people watching relevant topics to your business on YouTube. Video advertising campaigns on YouTube are powerful generators of brand awareness, website traffic, and sales.

Organic Search Engine Optimization (SEO)

Organic search engine optimization (SEO) helps Google and other popular search engines recognize your website as an authority, allowing you to rank higher in the organic search results. SEO takes longer than paid advertising campaigns, but allows you to naturally sit at the top of search results. A well-optimized SEO campaign can drive a constant stream of traffic and leads to your website.

Streaming Video Marketing

Streaming Video Advertisement

Streaming video advertisements place your commercials and videos in front of streaming audiences on popular platforms like Netflix, Hulu, and Disney+. This is a great tool for targeting specific viewers based on their age, geographical demographics, and interest in programming.

Video Production Marketing

Video Production

Video is the most powerful way of grabbing your audience’s attention and making an emotional impact. In 2022, 82% of internet traffic came from video streaming and downloading. We highly recommend utilizing video within your marketing funnel. Our creative directors can help you create video content that speaks to your target audience’s needs and drives them to action.

Website Development Services

Website Development

Before you start driving traffic to your website through a digital marketing campaign, you need to make sure your website is optimized to convert leads into sales. Whether you need a brand new design, or want to create a specific landing page for your digital marketing campaign, our creative team can partner with you to ensure your website will convert prospects into sales.

Graphic Design Services

Graphic Design

Graphic design is a key element of digital advertising. Whether creating digital flyers or social media ad content, you need to make sure your advertisements are eye-catching and call viewers to action. Our in-house graphic design team can also help you create print material like business cards and marketing flyers.

Our Digital Marketing Workflow

Strategic Planning Meeting

The first step in every digital marketing campaign is a strategic planning meeting. We need to understand your goals, identify your target audience, and choose the most effective strategy for your campaign’s messaging. We also need to identify what action we want your target audience to take once engaging with your content. Do you want website traffic? Product sales? Whatever your goals may be, our creative directors will serve as your partner and make the process not only easy but fun. 

Campaign Development

After our strategic planning meeting, we’ll begin working on the development of your campaign. This can include keyword research, ad creation, building landing pages, or creating video content. Our creative directors will collaborate with you to ensure the campaign’s messaging is not only on brand, but engineered to generate results.

Campaign Launch

Once all the advertising content and assets are created for your digital marketing campaign, our team will launch the ad and begin monitoring its performance. We’ll closely watch your campaign analytics and make adjustments as needed, ensuring we’re engaging your target audience and driving them to action. The beauty of a digital advertising campaign is instant results. We can create and launch a digital marketing campaign that will put you on the first page of search results in as little as 24 hours.

Monthly Reporting

Once your digital marketing campaign is optimized and generating results, we’ll continue to monitor performance and make adjustments as necessary. We’ll keep open communication on your campaign’s performance. At the end of each month, we’ll deliver a performance review and campaign update, ensuring you know exactly how your ad dollars are performing. Through conversion tracking and analytics, you’ll be to calculate your cost-per-lead and cost-per-impression, giving you the power to scale your digital marketing campaign and maximize your return on investment.

READY TO SPEAK WITH A CREATIVE DIRECTOR?

Schedule a FREE consultation

with our creative team today

484-889-8797

Team@EdgeofCinema.com

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FREQUENTLY ASKED QUESTIONS

Digital marketing refers to the use of digital channels such as search engines, social media, and websites to promote a product or service.

Digital marketing offers several benefits, including increased brand awareness, greater reach and visibility, more targeted and cost-effective advertising, improved customer engagement, and better ROI compared to traditional marketing methods.

The different types of digital marketing include search engine optimization (SEO), search engine marketing (SEM), social media marketing, and video marketing.

You can measure the success of your digital marketing campaigns by tracking key performance indicators (KPIs) such as website traffic, conversion rate, click-through rate, bounce rate, social media engagement, and click-through rates.

SEO stands for search engine optimization, which is the process of optimizing a website to rank higher in search engine results pages (SERPs) for relevant keywords. SEO involves on-page optimization, such as optimizing website content and meta tags, as well as off-page optimization, such as link building and social media marketing.

To improve your website’s search engine ranking, you can use SEO techniques such as optimizing website content, improving website speed and mobile responsiveness, building high-quality backlinks, and improving user experience.

Content marketing is the process of creating and distributing valuable and relevant content to attract and retain a clearly defined audience. You can use content marketing to promote your business by creating high-quality content such as blog posts, videos, infographics, and social media posts that provide value to your target audience.

Social media marketing involves using social media platforms such as Facebook, Twitter, Instagram, TikTok, and LinkedIn to promote a product or service. You can use social media marketing to promote your business by creating engaging content, building a strong social media presence, and using social media advertising to reach your target audience.

Some common mistakes to avoid in digital marketing include not defining your target audience, using irrelevant or low-quality content, not tracking and analyzing your campaign performance, and not adapting to changes in the digital marketing landscape.

The key elements of a well-designed website include a clear and intuitive layout, easy navigation, fast loading times, visually appealing design, high-quality content, mobile responsiveness, and clear calls-to-action.

Whether you’re an experienced marketer in need of a production and strategy partner, or a start-up looking for help with the launch of a new product or service, Edge of Cinema can help you navigate the production and digital marketing process.

Since our inception in 2009, Edge of Cinema has been partnering with businesses of all sizes to meet their video production and digital marketing needs. Our home studio is located in the Greater Philadelphia Area, but we serve businesses across the world to achieve their video and marketing goals. Let us know how we can help you!

A GREATER PHILADELPHIA AREA DIGITAL MARKETING AGENCY

  • Philadelphia County
  • Delaware County
  • Montgomery County
  • Chester County
  • Bucks County
  • Philly
  • Ardmore
  • Havertown
  • Camden, NJ
  • Cherry Hill, NJ
  • Gloucester, NJ
  • Upper Darby
  • Lower Merion
  • Cheltenham
  • Deptford, NJ
  • Exton
  • West Chester
  • King of Prussia
  • Lancaster
  • Reading

WITH GLOBAL DIGITAL MARKETING CAPABILITIES

While based in the Greater Philadelphia Area, Edge of Cinema’s digital marketing team has the capabilities to remotely manage campaigns across the world. Whether you need website development, a digital marketing campaign, or graphic design services, Edge of Cinema can help. No matter where you’re located, rest assured you’ll be working with a team that is committed to delivering exceptional digital marketing campaigns that generate results.